The internet has transformed business marketing. No matter what you do, the internet is likely to be at the heart of your marketing strategy.
There has, of course, been a rapid rise in the number of e-commerce enterprises selling goods online. Some operate solely in the online sphere. Many others are bricks and mortar businesses that are also offering products and services via their websites.
But many other business models are using the internet to promote their business via websites, blogs, email, social media sites like Twitter and networking sites like LinkedIn. What’s more, internet marketing enables you to carry out marketing activities that range from market research to improving customer service.
Regardless of the size, the majority of businesses nowadays are practicing Internet marketing. One of the reasons behind this is because it is the most inexpensive way to reach a large amount of people in a considerably short space of time.
Social media has become the pillar of the online experience. With over 1.55 billion monthly active users, hundreds of millions of people are interacting and engaging on Facebook. For Facebook advertisers alone, this represents a huge pool of potential customers
This skills bundle covers a variety of internet marketing courses from Google Adwords, and social media campaign building, to learning how to use emailing to build your brand and get your message across. You will have full access to all 6 courses to pick and choose what you want.
Courses can be accessed on both Mac and PC
Access Period: 1 month
Total Duration: 9 hours
How does it work? Online video and downloadable notes
Are there online assessments included? Yes
Are there simulators included? Yes, with some of the courses.
Equipment required: PC or laptop and an internet connection
Is it accessible on all devices? Yes
Courses can be accessed on tablets and smart phones
What’s in the bundle?
1. Writing for the Web
2. Basic Internet Marketing
3. Marketing with Social Media
4. Creating A Google AdWords Campaign
5. Building a Brand on Social Media
6. Introduction to E-Mail Marketing
For a complete breakdown of each lesson, please email firstname.lastname@example.org.
How our soft skills courses look